As I drive down the highway in my expediter truck, I cannot help but take notice of all the different vehicles people drive. Have you ever really taken the time to think about what motivates people to choose the vehicle they have?

You see the people with those tiny ‘eco’ cars. You know that they are trying to do their part to help the environment. But you, on the other hand, may not be willing to sacrifice your own safety to that level. Or, maybe your lifestyle does not allow you to consider a vehicle that small.

Then there are the commercial vehicles. All sorts of sizes and variations. Some are intended for specialized purposes like logging, towing, livestock, sanitation and hauling liquids. Then others serve more general needs like flatbeds and cargo vans. But, I didn’t sit down today to find out about what you drive. What I am really interested in is…

What Drives You?

If you are attempting to build your own web-based or home-based business for the first time or, maybe you have been struggling for quite some time and cannot figure out why things just don’t seem to be coming together, you need to be clear about what drives you.

We are driven by our motivations and aspirations. Sometimes our motivation is something that we are running from (fear), like being able to quit our job or pay off debts. Other times our motivations are something we are running to (hope), like leaving a legacy, being financially independent or time freedom.

Generally speaking, achieving a hopeful goal will be more fulfilling in the long term. Accomplishing a fearful goal will make you happy at that moment in time but, sooner or later, the fear becomes a distant memory and the motivation loses it’s luster. Quite often it is fear that motivates us to consider change, and the hope is what ultimately pulls us through.

Are you involved in a program where you have a sponsor or mentor? It is important to let that person know what your motivations are. But first, you want to make absolutely sure that you have a clear definition of what drives you. Nothing is worse than having conflicting objectives. For example…

You recently joined a great Network Marketing Business and you think their products are great. The networking side is interesting but you see it simply as a way to make enough money to get your products for free. As time goes by, your sponsor keeps hounding you to buy more leads, call more prospects and get more training. He is a ‘Heavy Hitter’ and does not understand why your business is growing so slowly. The frustration builds on both sides and the relationship is strained.

This situation could easily be avoided by simply being honest with each other right from the beginning. If your sponsor does not know how to help you, they should be able to direct you to someone in your upline who can. Contact your sponsor as early as possible and let them know exactly what you hope to accomplish. Ultimately everyone is more happy and productive.

Another important reason to know what drives you is to help you through the rough times. No matter how great your opportunity is, there will be challenges along the way. Many people give up on their new venture way too early. As soon as a few struggles rear their ugly heads, many aspiring networkers will run for the hills. If your desire to fulfill your goals is not strong, it becomes easier to bail out rather than fight on.

Some call it Dreaming. Some call it Goal Setting. Either way, knowing what drives you will help you travel the road to success.

Tags: business, drive, home based, mlm, motivation, Network Marketing, Success

As I work toward building my Home Based Business it amazes me just how many methods there are to advertise online. For each and every one of us who is just starting a new opportunity, there is only so much paid advertising we can do. It does not take long to start investigating the benefits of free advertising to supplement our efforts.

One of the first free advertising methods I discovered was Traffic Exchanges. Essentially, you join a Traffic Exchange as a free member and you agree to view the websites of other internet marketers to earn credits. The credits you earn can be applied to a website of your choosing and the other internet marketers agree to view your site. And so the cycle goes.

As a free member you may have to surf 2 or 3 other sites in order to have your site viewed once. Each Traffic Exchange offers upgrade options that allow you to improve your surf/view ratio. Ideally you like to get a 1-to-1 ratio. In other words, each time you view a site someone else will view your site. An upgraded membership will generally include other perks like Banner Ad Impressions, Text Ad Impression, Random Referrals and (sometimes) cash commissions.

One strategy I implemented was to upgrade only int Traffic Exchanges that offered Random Referrals and Cash Commissions. I felt that this option gave me the best opportunity to recoup my investment and the Random Referrals would help me earn residual traffic credits.

One day I was logged into one of my favourite Traffic Exchanges, WebBizInsider. As I was attempting to send an email to my downline, I found myself thinking about how disjointed my marketing is. There are several Traffic Exchanges that I belong to. I also have a few favourite places to send out Solo Ads and Ezine Ads. Then I also have my favourite Lead Source. It sure would be nice if I could have a strategy that would make these resources work together. Then I had one of those “A-Haaah!” Moments.

In the WebBizInsider Member’s Area there is an option where you can “Purchase Downline” to build residual traffic (you earn 10% of the traffic that your group earns). There are 4 different packages available and the two largest ones include Upgraded Membership. I have taken advantage of the Purchase Downline option a couple of times and found it to be very beneficial. The Upgrade gives me a 1-to-1 surf ratio and allows me to email my referrals (all 6 levels) on a weekly basis.

It finally dawned on me that I could

1. Drive Traffic Directly To My Site
2. Build Residual Traffic
3. Purchase Leads
4. Send Solo Ads Weekly

…and I could do all this with just ONE Purchase!

Before, I would do all four of these activities from four different sources - and spend a lot more money. Plus, if I got a poor response from my purchased leads or my solo ad, it would not help me with my other marketing efforts. Now, if I send out a solo ad to my WebBizInsider List, I would atleast continue to receive residual traffic even if the Downline I purchased did not join my Primary Business or accept my other offers.

Obviously this is not the Be-All-To-End-All solution to all your marketing efforts. But, for those of us just starting out, it can be an excellent way to Muti-Task your efforts and keep your costs down.

The MLM Expediter - Driven To Succeed

 Join WebBizInsider for FREE Today
http://webbizinsider.com/Home.asp?RID=39755

Tags: advertising, business, free, home based, Marketing, opportunity, Traffic Exchange